YOUR TASKS RESPONSIBILITIES
1. Based on channel positioning user needs, responsible foverall in site traffic planning operation management of content related to the ecommerce platform, such as planning, user strategy implementation in site traffic ROI CPC CTR optimization, content optimization output suggestion.
2. Explore new business opportunity with expanding business to new platforms, new stores, new models with external partners to find new growth engine.
3. Lead brbuilding from account owner perspective through new product launching, nurturing incubatnew brin across platforms.
4. Own the strategic partnership with both customers partners.
Combined with the company industry characteristics, planning implementing in site traffic investment plan began to user targeting, real time bidding tools planning…
5. Planned the activation, transformation, fission recall of in site users, enhanced the stickiness of users, maintain enhance the user activity through operational strategies means;
Mined analyzed users habits
6. Expmaintain external resource relationship network
7. Oversee on-site P&I planning, reimbursement, tracking review; manage trade terms, contract document with paid media agency
8. Daily communication with distributors on display, activity execution, traffic achievement etc.
WHO YOU ARE
1. Bacheldegree above, at least 4 years of in site traffic operation experience, FSS management experience is preferred.
2. Excellent business acumen
3. Have in site media planning ability content optimization communication execution ability, have a deep understanding of new in site tools characteristics operation mode
4. Successful new media operation cases are preferred
Active thinking, strong ability to work under pressure, strong executive ability, strong teamwork ability
5. Good writing skills, creative, strong language sense, able to independently complete in site traffic investment planning operation scheme, content optimization, adapt optimized traffic strategy
6. Strong ability of information collection data analysis, good at analyzing user data, finding problems from data analyzing reasons
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